POWER

“I made it very clear at the beginning that I wasn’t really interested if it was going to be a music video,” he said. “I wanted to do something which was more like a visual accompaniment to the track, and so it didn’t really need to be any specific length and it didn’t really need to be the whole song. It needed to kind of introduce the song in a different way and a fresh way, and I came with this continuous shot with no cuts, no lip sync, and the minute, minute and a half just … seemed like the perfect amount of time to show a video portrait. -Source

In case you missed Ye’s Ustream via Twitter where he explains the video, his new album, his attitude called and being a racist, check  it here.

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